What changed after a slimming aesthetic salon adopted Hyper Knife EX

What kind of salon is it?

A custom-tailored slimming salon located in Nagoya, Aichi. 'Fashion...
want to enjoy life too! Maintain your bust while trimming belly fat!' as the concept
, and opened in February 2021. Mainly visited by female clients in their teens to 50s
... Before managing a salon, I worked six jobs, including nursing and nail salon work,
juggling multiple roles. After giving birth, wanting to spend more time with my family,
I narrowed my focus to the beauty industry and opened this salon. Wamu's products, Hyper Knife
EX and Hyper Wave, introducing two types of devices.

What was the deciding factor in adopting EX and Wave?

The fact that it combines visible results with the pleasant feel of relaxation was the deciding factor for our adoption...
was the deciding factor. Back when I was visiting aesthetic salons and aroma massages twice a week,
I felt that spending both time and money was a waste, wishing there was a treatment that could achieve both at once,
and that's what I felt. I considered other machines as well, but the comfort and pleasant sensation were on a completely different level.
When performing sessions on clients, the sensation is so pleasant that almost all of them fall asleep.
. The two machines also have great synergy; by warming and loosening with Hyper Knife EX, the subsequent
clients can feel the effects of Hyper Wave even more clearly. In addition, aftercare
The comprehensive follow-up support gave us peace of mind and was a major attraction.

What was the client reaction?

Most clients request sessions combining Hyper Knife EX and Hyper Wave
... By focusing the machine on problem areas, clients can maintain their bust size
while achieving their ideal body, which is very popular. Because clients can clearly feel the results after the session,
over 70% of clients become repeat customers. We receive comments such as, '
I hadn't been able to slim down for years, but for the first time I'm satisfied with the results,' 'My husband, who was against aesthetic salons,
told me it was okay to come if it was this salon,' and 'My menstrual discomfort and chilliness
were eased,' among other highly satisfied feedback. When clients achieve their goals,
I feel truly happy too. Clients become fans of our salon,
with some making sure to visit once a week despite busy schedules, or coming for long-term maintenance
Many clients visit on a regular basis.
90% of visitors sign up for high-unit-price courses

How did it change sales and customer acquisition?

We mainly attract clients using Instagram. Instagr...
...we do not list treatment prices on Instagram. Rather than price, clients who resonate with the concept I share
and are 'serious about slimming down' visit us in large numbers.
. Being tailor-made, the unit price is nearly ¥30,000 at minimum, yet over 90%
of clients sign up for course packages. For multi-session packages, contracts averaging over ¥500,000
often, which has contributed to increased sales.

How is the post-adoption follow-up?

The representative has been supporting us since before our salon opened
When I was struggling to attract clients, they suggested various methods. At times, they offered candid,
strict advice, which earned my trust. They contact me frequently, so I always
They are also very dependable for sharing updates and consulting on concerns.

What are your future plans?

Our goal is to expand custom body contouring salons across all 47 prefectures. Since last year's
We are recruiting staff to deliver tailor-made body contouring (aesthetic) with us starting in October. Currently with 3 staff members,
candidates stepped forward, and we are making various preparations toward opening the salon.
Through methods using Wamu's wonderful machines, I want to increase the number of aestheticians who can achieve their dreams and goals.
For all people who are serious about slimming down,
I hope people from all over can experience Wamu Corporation's machines.