How introducing Hyper Knife EX transformed an aesthetic salon

What kind of salon is it?

An aesthetic salon in Kamisu, Ibaraki Prefecture. Clients know us for our high-qua...
is well received for offering high-quality sessions. By sharing updates daily on social media,
...focusing on differentiating from other salons through measures like information sharing.

What was the background behind adopting Hyper Knife?

We introduced it about three years ago to broaden our menu options. From my hobby of visiting salons
I had experienced it myself before and was already a long-time fan of Hyper Knife. The design of the machine's probe
and its rapid warming ability make it so attractive because it delivers such a comfortable, pleasant treatment experience.
Offering a body menu was a first for us with Hyper Knife, but Wamu's representative
provided such sincere support that we were able to adopt it with peace of mind.

What has the response been to Hyper Knife?

As soon as we announced the start of sessions via direct mail and other channels, we received numerous inquiries...
supported us. It became so popular that bookings filled up almost immediately, contributing to expanding our salon's scale.
led to results. Our installed units increased to 3 and our staff grew to 5. At the beginning of the year, Hy-
decided to adopt Hyper Knife EX and Hyper Shape as additional equipment.

What about Hyper Knife EX?

Staff praise how easy it is to perform treatments. The probe size of Hyper...
is about twice that of the Knife, and the handle is very easy to hold. We have high expectations for improved treatment efficiency.
We only adopted it recently so it's still a trial period, but the Hyper Knife course
Nearly half of our course clients have transitioned to the EX course. Because the results are noticeable and clients
feedback has been so positive that we are already considering introducing a second unit.
Reopened as a specialized body contouring salon

What are the advantages of adding another machine?

By introducing equipment with higher efficacy, our branding as a body contouring specialist...
helps with branding. Offering Hyper Shape as an optional add-on menu
, allowing us to respond more flexibly to our clients' needs. Hyper Knife EX is
allows us to anticipate a unit price increase of over ¥5,000 compared to Hyper Knife, so we expect a positive effect on sales.
At the same time as adopting the additional machine, we became an officially certified salon recognized by Wamu.
By undergoing training and meeting standards such as pricing, we can offer clients even greater peace of mind
and I believe our salon has become one where clients can visit with confidence.

How is the follow-up?

Wamu Corporation's representative provides wide-ranging support. Regarding human resources
They provide everything needed for salon management, starting with staff training. Hyper Knife
As a perk of being a Hyper Knife EX salon, we can attend various seminars, which we make full use of
Last year, we received an award at the Hyper Knife contest hosted by Wamu.
Participating in the contest fuels our daily motivation to learn, and winning the award is a great proof of trust for our clients.
It also serves as a strong selling point.

What are your future outlooks?

Starting this month, we are updating our menu structure and having a grand reopening. Adding more machines...
By adopting additional units and refreshing our menu, we achieved much more efficient salon management. The renewal
not only enhances customer satisfaction, but also helps us build an environment where staff can work happily for a long time.
Utilizing Wamu's equipment and support programs, we aim to serve our clients
We will continue operating a salon loved for years by clients and staff alike.