CASE 21
How a Slimming Salon Transformed After Introducing Hyper Knife
Location Undisclosed / Body Contouring Salon
What kind of salon do you operate?
A salon specializing in slimming and small-face Golki, opened in February 2023.
. Most clients are in their 20s to 40s seeking body contouring. Tailored to each individual, "
Through 'tailor-made salon treatments,' we aim not just for temporary slimming, but to improve body condition from the ground up to support a lean, healthy
Aiming for healthy body conditioning.
What prompted the adoption?
Before opening, we considered various machines, but Hyper Knife's results were far superior...
physique. When I first tried it, my waistline felt refreshed and toned, and the shoes I was wearing felt loose—
experiencing such visually noticeable changes in just a single session was an unprecedented
experience for me. With body contouring, it is difficult to maintain motivation if you don't see results,
but with Hyper Knife, you can see changes in a single session, motivating clients to 'keep this shape until next
time,' leading to great overall results. Convinced that with this machine,
our clients would surely be satisfied, I decided to adopt it. In order to provide optimal approaches
tailored to each client's specific concerns, we introduced three models right from the start: Hyper Kni-
fe, Hyper Shape, and Hyper Wave.
How do you incorporate it into your menu?
During counseling, asking 'Do you want to lose weight?' or 'Do you want to change your appearance?'...
We design treatment menus by establishing the goals our clients want to achieve. Once uneven skin texture is smoothed
out, we move step-by-step toward building muscle tone and conditioning the body to prevent rebound.
by using different machines, clients can achieve their ideal body conditioning.
What is the client feedback?
Clients who had previously undergone sessions at aesthetic salons without feeling any noticeable difference...
Even within a few sessions, their silhouette visibly changes, allowing clients to clearly visualize their slimming journey,
which leads to successful outcomes for many. Furthermore, having a diverse range of machines makes them wonder, 'What kind
Clients seem to enjoy visiting while wondering what kind of treatment it will be.
With comprehensive support
Business stabilized within six months of opening
How do you attract customers?
Most new clients come through Hot Pepper (Japan), with a conversion rate around 60%. Where I previously worked
Clients I used to attend to at my previous salon continue to visit me, and cli-
We also see many cases of client referrals.
What are the business and management benefits?
There are many aesthetic salons nearby, making it a fiercely competitive area. Hyper Knife...
There are other salons that have introduced some equipment, but ours is the only 'Complete Salon,' which
I believe is another factor attracting clients. Starting with slimming body care and transitioning to Golki,
clients are increasing, ensuring stable business operations.
How is Wamu's support system?
They have supported us in various ways since before our opening. We also evaluated other machines, but...
When we mentioned we were considering it, they also said, “We want to support the owner's salon to succeed,
'Please feel free to consult us on anything,' listening to me with genuine care. They even arranged
online study sessions with other salons that had introduced Hyper Knife,
which was truly reassuring. Even now, through regular meetings and whenever we have an issue,
they provide solid support, such as communicating via LINE whenever necessary.
What are your future plans?
Operating as a solo business, bookings were getting harder to secure, so recruiting staff was also...
we are planning ahead. As a salon, our goal is not 'it ends once you finish your aesthetic salon program,'
but to support clients in maintaining their refined body contours long term. Moving forward,
we hope to help our clients make their lives shine even brighter.
Products
Equipment adopted by this salon
Why not see if your salon can achieve the same results?
We accept pre-adoption consultations and free demos. Inquiries regarding unit numbers, budgets, or menu designs alone are also welcome.
* This case study is based on an interview with the salon. The salon name is withheld at the owner's request. Results vary depending on each salon's conditions and do not guarantee identical outcomes.
← Back to Case Studies List

